Mini case study · Nidec
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Increase in conversions over 18 months, by aligning content, commerce, and product data across systems.
Layer One aligned disparate information and systems across our environment, including our commerce site. They brought structure to a complex, multi-brand experience and made it usable.
Scott GarrettDirector of Global Digital Customer Engagement, Nidec
How this was achieved
  • Clear delivery cadence and expectations
  • Normalized product data structures across CMS and commerce
  • Unified search logic and result behavior across experiences
  • Defined product relationships and navigation patterns
Trusted by leading brands
  • first supply logo
  • dws logo
  • nidec logo
  • gts logo
  • advicent logo
  • jacuzzi logo
  • brady logo
  • lake cable logo
  • auer steel logo
  • porter pipe logo
  • tgg logo

When systems don’t connect, people fill the gaps

Your ERP, product information, commerce, and marketing platforms each serve a purpose. But work crosses those boundaries every day. Teams need reliable information and coordinated workflows to keep it moving.

01

Systems handle their part

Orders, pricing, product information, and customer interactions live across different platforms—each supporting a different part of the business.

02

People connect the steps

Teams re-enter data, reconcile spreadsheets, chase updates, and move requests between departments to get work done.

03

Growth adds friction

As volume and complexity increase, manual coordination becomes harder to sustain. Quotes take longer, information drifts, and customers wait for answers.

What we do

Find the friction. Put improvements to work.

We help manufacturers and distributors strengthen their operational systems, commerce, and marketing. Through assessments, advisory services, software, and engineering, we connect how your business works with how it serves customers.

  • Assess and prioritize — Examine processes, systems, and customer experiences to identify friction and define a practical path forward.

  • Improve operational systems — Build and connect tools for quoting, pricing, scheduling, production coordination, and visibility across ERP and other business systems.

  • Strengthen commerce and marketing — Improve product information, websites, search, buying experiences, and the content that helps customers understand your value.

  • Enable lasting improvement — Combine proven capabilities—including Commergenix—with implementation, training, ongoing support, and measurement.

Start with a working session

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Organizational Friction Assessment

Find what’s slowing your business down.

Our Organizational Friction Assessment examines how people, processes, and systems work together across operations, commerce, and marketing. We identify where friction builds, what it costs the business, and which improvements deserve attention first.

  1. Follow the work

    Trace real processes across teams, from customer requests and quoting to scheduling, production, and delivery.

  2. Expose the friction

    Identify repeated effort, disconnected information, unclear ownership, and system limitations.

  3. Prioritize the improvements

    Build a practical roadmap based on business impact, effort, and dependencies.

Certified partners

Built on leading platforms

Optimizely Partner
InRiver Partner
Sitecore Partner
Akeneo Partner
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Where to start

Start with a working session

We begin by looking at how your current systems behave in practice: your ecommerce platform, CMS/DXP, and product data.

  1. Review how systems interact across the experience
  2. Identify where search, data, and structure break down
  3. Define a focused path forward

Most sessions take 45–60 minutes and focus on your current environment. No prep required. We’ll guide the conversation. If the situation calls for an engagement, we will discuss how to transition you to our Client Success Framework.

CLIENT SUCCESS FRAMEWORK

The Client Success Framework is Layer One's innovative approach to delivering high-quality software and consulting through an iterative, collaborative process. We regularly produce results, keeping your eCommerce solutions tightly aligned with your business objectives.
This method reduces risks by adapting to changing ideas and market conditions, enhances flexibility, and keeps your eCommerce strategy on track with continuous feedback and clear communication. It's about delivering value consistently, not just at the end of the engagement.
Client Success Framework ?? CSF Cycle
 ?? GTS Building
They are so much more than developers that just take our orders; Layer One understands our industry, and our business needs and goals. They consult and coach us on how to use eCommerce the most effectively and strategize the highest impact things to do next.
Jordan UllomDirector of IT & eCommerce, George T. Sanders
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