Kohler Save Water America

Social Responsibility Website

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As a multi-year EPA WaterSense Partner of the Year, Kohler Co. has been recognized for innovative, high performance plumbing products that skimp on water, not design.


We needed to create a well-designed site that incorporated multiple interactive features including a water savings calculator, water saving tips and a dynamic US rebate lookup tool to incentivize the purchase of Kohler's high-efficiency products.


After a (commence shameless promotion) WebAward-winning redesign of the Kohler Water Conservation site in 2008, Layer One Media re-launched this site to include new designs and a product catalog of all of the Kohler and Sterling water saving products.

Simultaneously, we also designed and developed SaveWaterAmerica.com where visitors were asked to take a brief quiz to learn about their specific water consumption. For every quiz taken, Kohler Co. donated $1 in water saving products to Habitat for Humanity.

Web Development
Content Managment
Flash & Video
Social Marketing

Kohler’s Save Water America website helped raise $2 million in water saving products for Habitat for Humanity and generated 90 million media impressions.

Kohler Marketing