Kohler Save Water America
Social Responsibility Website
Overview
As a multi-year EPA WaterSense Partner of the Year, Kohler Co. has been recognized for innovative, high performance plumbing products that skimp on water, not design.
Challenge
We needed to create a well-designed site that incorporated multiple interactive features including a water savings calculator, water saving tips and a dynamic US rebate lookup tool to incentivize the purchase of Kohler's high-efficiency products.
Solution
After a (commence shameless promotion) WebAward-winning redesign of the Kohler Water Conservation site in 2008, Layer One Media re-launched this site to include new designs and a product catalog of all of the Kohler and Sterling water saving products.
Simultaneously, we also designed and developed SaveWaterAmerica.com where visitors were asked to take a brief quiz to learn about their specific water consumption. For every quiz taken, Kohler Co. donated $1 in water saving products to Habitat for Humanity.
- Services:
- Web Development
- Design
- Content Managment
- Flash & Video
- Social Marketing
Kohler’s Save Water America website helped raise $2 million in water saving products for Habitat for Humanity and generated 90 million media impressions.
Kohler Marketing